Broadcast Date: 06/05/09
Special Guest
Tony Priore
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This Week on The John Adam Show
Our experts on the show have warned us to be careful about what we post on social media sites in that "what you tweet can and will be used against you" sort of way. But I had no idea that there are companies using automated processes to search tens of thousands of sites to monitor not only what is said, but also the tone & sentiment! Companies are "listening" and using this data to find out what consumers REALLY think about their products and operations. So one of the big questions has finally been answered....there's no reason to feel paranoid anymore, the fact of the matter is somebody really is watching!
This week I'm interviewing Tony Priore, Chief Marketing Officer, Biz360. Biz360 accurately predicted the elimination of finalists on American Idol by monitoring social media sites for comments about the contestants. He'll talk about how your business can leverage this technology. It seems like we just got some of you tweeting for the first time, and now this. Tune in and keep up or you'll be left behind!
Start your Friday morning with a few laughs...."Stuttering" John Melendez from The Tonight Show and Howard Stern joins us in studio. John has been on satellite radio and cable for so long, we're hoping he remembers what the FCC can do to us if he doesn't behave....yikes!
Fly On The Wall
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