This Week's Topic: "Slashing Prices - Nightmare on Discount Street"
The economy feels scary these days and no one knows what's lurking around the corner. So businesses are doing all kinds of things to keep their existing customers and even get some new ones. But as a consumer, I'm now completely overwhelmed...if I get one more discount card, club card, or preferred customer card, my wallet is going to explode! And even though gas and food prices are up, it seems like everything else is down. But is cutting prices a good idea, or a necessary evil? Don't be left in the dark, tune in!
Kendra Doyel, Director of Public & Media Relations, Fry's Food Stores
Fry's really wants your business and has lots of ways for its customers to save money: online coupons, numerous reward programs, V.I.P Cards, and now a credit card that allows you to redeem points for groceries! Why all these programs? Why not just offer the lowest possible price? More importantly, let's find out what your business can learn from this $70 billion grocery giant.
Wired and ABC News Now, just to name a few.
Karen Cota, Owner, 7 Streams Health Spa
Forget the economic downturn, the entrepreneurial spirit is alive and well. Karen left corporate America and recently bought the 7 Streams Health Spa. That's right...she bought a business that depends on discretionary income at a time when many other business owners are hyperventillating! We're going to find out why she did it and how the business is doing!
Topics: Discounts
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